MARIKA HEDEMYR NEWS, Sept 2017

Dear colleagues, friends, and followers,

After three years of working on and off with the project, experimenting, trying, failing and succeding - Next to You at Korsvägen will now finally open 6 September 2017 in Göteborg!

Welcome to the premiere and the opening week, or come by any time 6 Sept -19 November. It is part of GIBCA Extended - Göteborg International Biennial for Contemporary Art.

Hope to see you!
Marika Hedemyr

NEXT TO YOU AT KORSVÄGEN  // GIBCA EXTENDED - OPENING 6 SEPTEMBER 2017

 

Mixed Reality Walk by Marika Hedemyr
6 Sept−19 Nov 2017, Open 9 am-7 pm every day
Free admission

Together into the new world

A smartphone in your hand can open up new worlds and connections, and also create isolated bubbles and segmented societies. In Next to You at Korsvägen, Hedemyr explores this paradox through an interactive walk where your choice of direction is crucial for the course of events. The work remixes the city's visions of Göteborg as a destination with quotes from Vilhelm Moberg's novel series The Emigrants, and facts about Korsvägen. A private mixed-reality situation where the experience of the place and the passers-by is intensified.

In which direction are you heading? Get ready!

You can download the app and do the walk on your own via your smartphone and headphones, or borrow equipment when the team is on location.

Enter the walk via www.nexttoyou.art

Program for the opening week 6-10 September 2017

Wed 6 Sept: Opening 17:00 - 18:00
Thur 7 Sept: The team is on location 17:00 - 19:00
Fri 8 Sept: The team is on location 16:00 - 19:00
Sat 9 Sept: The team is on location 12:00 - 17:00
Sun 10 Sept: The team is on location 15:00 - 17:00
Sun 10 Sept: 12:30-14:00 Artist Talk Marika Hedemyr and Mona el Gammal, moderator Sarah Melin, at Konstepidemin

Stay tuned and check out our Facebook-event for Next to You at Korsvägen opening week.

Thank you all in the team of Next to You at Korsvägen!

Concept, script, direction, and voice: Marika Hedemyr
Creative Technologist: Jacob Michelsen (RISE Interactive Göteborg)
Film: Maja Kekonius
3D Animation: Lena Trapp
Sound: Helena Persson
Web-design and graphic elements: Claes Pettersson
Project management and public relations: Vanessa Labañino, Jörgen Wade (Possibilitas)

Produced by: Marika Hedemyr Projects
In co-production and collaboration with: Gothenburg Dance and Theatre Festival, RISE Interactive Göteborg, GIBCA Extended, Museum of World Culture, Konstepidemin, EspressoHouse, Possibilitas
With the support of: Swedish Arts Grants Committee, Region Västra Götaland, Gothenburg City, Kulturbryggan, Kultur i Väst

"I find Marika Hedemyr's site-specific practice interesting. In her work she asks us questions about the city, the place and the common space. She always brings her choreographic point of departure, and therefor she can in a compelling way make us aware of space and time, and add further dimensions to our "now". The festival is interested in this project because it challenges a place in our city; challenges us here and now. " - Sarah Melin, producer at Göteborg Dance & Theater Festival, co-producer of Next to You at Korsvägen.

Watch the English trailer for Next to You at Korsvägen